Social Media Marketing
So what is Social Media Marketing you ask? Well simply put, “…Social Media Marketing refers to the process of gaining website traffic or attention through social media sites...” Sites like Facebook, Twitter and LinkedIn to name just a growing few.
At WebbyON our social media marketing programs and Consultants center on efforts to create online media content that entices attention and inspires readers to share it on their social media networks. A corporate branded social media message spreads from User-to-User and resonates because it appears to come from a trusted source, as opposed from the product or establishment itself. Therefore this form of virtual marketing campaign is driven by Word-of-Mouth and results in ‘Earned’ media rather than paid media as in a Pay Per Click campaign.
SEO and Online Social Media
With social media fast becoming the podium that is easily available to anyone with internet access, it helps to increased communications for organizations and promotes brand awareness. Often social media can help improve customer relations as well as generate popularity. Additionally social media, as it relates to Search Engine Optimization, serves as a relatively inexpensive platform for organizations to implement online branded marketing campaigns.
So now is when you ask yourself, is social media marketing is right for your business? As of this writing, 73% of small businesses and organizations have already started to use social media marketing. Bottom line, social media online is a great way to drive repeat business and to attract new customers.
Before you jump in both feet it's important to know a little about it and to set goals and understand what you want to achieve from your social media marketing efforts. Here are some ways you can use social media to have a big impact on your online marketing efforts and overall business:
Social Media Tips and Ideas
- Spread the Word. Show customers as well as prospects who you are and what you can do for them. It’s great for your company’s brand awareness
- Drive Sales. Give customers offers that are so good they’ll share them with their friends. Your promotions can go viral almost instantly
- Provide Great Customer Service. Listen and respond to what your customers are saying about you and to you. It’s a real-time feedback loop
- Keep Customers Coming Back. Build deeper relationships so customers will get to know, like, and trust you and your branding more
Social Media Marketing Campaign
At WebbyON we believe that a great Social Media Marketing campaign is fast becoming the number one choice of businesses today for online viral marketing. The results clearly show that it aids in your website's Search Engine Placement as it relates to the overall page rankings for your company’s website within the search engines. Before you just strike off and play “Social Media Marketing - What IF” on your own, hire a Social Media Marketing professional company today, call WebbyON!
True Internet marketing ties together the creative and technical aspects of the Internet, including design, development, advertising, press release and link building. Here at WebbyOn, Internet marketing also refers to the placement of social media along many different stages of the customer engagement cycle through search engine marketing (SEM), search engine optimization (SEO), banner ads on specific websites, “Pay per Click” PPC campaigns like Google, e-mail marketing, mobile advertising, and Web 2.0 strategies.